6 Italian Fashion Brands That Are Best in The Business
Jul 15, 2019
Fashion is a universal phenomenon and people from every corner of the world buy clothes and apparels that go with the current trends in apparels and clothing. Italy has been an epicenter of the world’s most upmarket fashion brands that make the best dresses and outfits for every age, gender and body type. People from around the world are patron of the clothing pieces made by some of the finest Italian brands.
From Prada and Gucci to Versace and Valentino, we present here some of the best fashion brands that rank top on the list of fashionistas:
Prada is a leading fashion house that has kept its bar high ever since it started its fashion label. Right from its inception, the brand has set many new trends in the fashion business. From its classic Linea Rossa of the 1990s to hemmed gown that is making headlines this year, Prada has set new trends in fashion in every decade.
Today, it is the leading Italian brand with a turnover of $2.14 billion dollars (€1.9 billion) and it continues to grow, says Statista. The Saffiano leather is the patent material of Prada that it uses in its fabulous handbags to glam up the chic ladies.
The name of Prada is ubiquitous in the fashion world. It has boutiques in 618 locations of the different continents. From promoting modern arts to hosting extravagant fashion shows, Prada has remained closely associated with the fashion industry for more than a century now.
The trailblazer in the luxury clothing, Gucci made its mark in the clothing business in the year 1921. Since then, it has remained synonymous with the word “fashion.” With a brand value of $10.2 billion, it is currently the highest-selling Italian brand.
Gucci is particularly a favorite of the teenagers and millennials who want to up their game in style. The eclectic patterns, the different hues and the embroidery work, Gucci has produced the best style out of every clothing and the people just love them for their bold and over-the-top designs.
The favorites of the people are the famous loafers, denim jacket with embroidered patches and the Gucci logo belt. According to a report by Lyst, Gucci has reclaimed the title of the most popular clothing brand early in this year. The report is based on the shopping behavior of online buyers. The other brands in the report include Balenciaga, Fendi, Versaci and Burberry.
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Gucci has more than 550 stores in different parts of the world. However, it generates the maximum business from the Asia-Pacific market.
Versace evokes a sense of opulence and luxury that remains with you even after you leave its clothes. Versace was founded by Gianni Versace in 1978 and it went on to become a symbol of luxury fashion by 1990s. The phenomenal popularity of Versace is the work of its founder Gianni Versace who joined hands with biggies from Hollywood and hired them to walk the ramp for his brand. Among the many celebrities he roped in include Naomi Campbell, Kate Moss and Cindy Crawford.
So what makes Versace one of the best Italian brands? The fact that it makes the flashy apparels that make use of vibrant colors and varied designs. The fact that it has the boldest cuts than any other brand in fashion industry. And the simple fact that it is VERSACE!
What you get from Versace is what you see on the body of celebrities on the red carpet and on the dice. It can be as bold as the outfit worn by Jennifer Lopez worn on 42nd Grammy Awards or the elegant one-shoulder dress worn by Princess Diana during her trip to Australia in 1996. So you can expect both the boldness in J Lo outfit and the poise of Diana’s dress. You can get both these types of dresses with the embroidered patches of Versace.
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4. Dolce & Gabbana
One of the finest fashion brands from Italy, the idea of Dolce & Gabbana is a synergy of two people Domenico Dolce and Stefano Gabbana. They founded Dolce & Gabbana when the two met in Milan in 1980 and started the line of leotards. What transpired is a brand that now has stores in every continent of the world and has an annual turnover of more than $100 million.
Popularly known as the “Gilbert and George” in the fashion industry, Domenico Dolce and Stefano Gabbana transformed the Dolce & Gabbana into a global business that makes the luxury clothing fitted for the snobby class of the society. The Dolce & Gabbana rose into international fame after they collaborated with Madonna who donned many outfits designed by the designer duo.
Today, Dolce & Gabbana is a multi-billion business with an annual revenue of $1.45 billion, reports Business Insider. The company continues to spread its wings in every domain of the fashion world. It sells everything from the trendy clothing and accessories to high-end cosmetic products and jewelries.
5. Giorgio Armani
Giorgio Armani is a brand that resonates more with the fashion addicts than any other brand in this list. It all began in 1975 when Giorgio Armani collaborated with his friend Sergio Galeotti with whom he had developed a strong business association. The two launched the brand in 1975 and rolled out their first menswear collection in the same year.
When Giorgio Armani launched the fashion label exactly 44 years back, he wouldn’t have thought that it would become a luxury fashion house. People perceive Armani as high-fashion brand which is exclusive only for the fashionistas.
Giorgio Armani is a trusted name in the Hollywood and showbiz industry and he has collaborated with many big names in the business. His suits for the American Gigolo breathed life to the character of Richard Gere and he looked like a real lady killer in the movie.
At Giorgio Armani, you can find the finest Italian-cut suits, leather-made clothing and accessories as well as upmarket cosmetic products. The prices are definitely higher but then it’s Armani!
The Italian fashion designer Valentino Garavani launched Valentino in 1960 with the financing from his father. After completing his formal education from Paris, he returned to his homeland to launch a fashion label under his name. The brand took off in 1960 and went on to become an international fashion brand within the next decade.
Valentino was lauded for its blend of Parisian and Italian fashion which resulted in designs that were elaborate, modern and ostentatious. The showy nature of the designs impressed the masses and its sales skyrocketed in Italy and other countries. By 1990s, Valentino was collaborating with the biggest names from tinsel town including Elizabeth Taylor, Julia Roberts and Anne Hathaway.
For the next five decades after its launch, it went on to becoming one of the biggest fashion brands from Italy that would sell fashion-forward outfits and accessories. Women love this brand for its iconic “Valentino Red” gowns and belt bags and men has a liking for this brand for its luxe jackets and jazzy sneakers. This Italian brand has been a crowd-puller for almost 60 years.
The Italian fashion brands have dominated the apparel industry for many decades. They are still the most preferred brands for the people living in Italy and other regions of the world.
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